Country: Romania

Category: Luxury

The beauty industry produces over 120 billion packaging units every year — most of them single-use. On top of that, traditional personal care products are up to 90% water, meaning we’re shipping plastic bottles full of water across the globe. It’s wasteful, outdated, and ready for disruption.

We knew people wouldn’t change their habits for something less — so we made sure QPearl® delivers more: A Magical Cleansing Experience. Each pearl contains a concentrated 95.7% water-free gel formulation, wrapped in our patented Smart BioMaterial. It stays stable in humid environments and only dissolves under running water. This smart behaviour protects the formula inside and eliminates the need for bulky packaging. Since we’re not shipping water, we drastically cut storage and transportation costs. Our plastic-free approach and paper refills bring us to an ≈99% reduction in CO₂ emissions when discarding the pearl, compared to a regular cosmetic product of its size.

To complete the experience, we designed a hotel dispenser that honours the innovation inside. Built with minimal components and fully recyclable materials (Stainless steel and Tritan), it’s easy to open, clean, and maintain. A central opening lets steam and water pass through, while a two-way twist mechanism ensures intuitive use for both left- and right-handed users. Designed for a product that’s never existed before, this dispenser is efficient, cheap to produce and made with future in mind.