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100% rPET Preforms & Bottles for Homecare
Wellman Packaging & Colgate-Palmolive
Country: Australia and New Zealand
Category: Household
Colgate-Palmolive, in a market first, converted 100% of their Australian surface cleaners over to 100% recycled PET content for all bottles, produced efficiently on-site in 2-stages from preforms and with zero pigments via compatible shrink sleeves, thus increasing the recycling recovery rates for these market leading products.
For a fully holistic environmental solution, the conversion to 100% rPET coincided with Colgate’s launch of new ECO enviro-sensitive formulations, new pack shapes improving supply chain efficiency, PET compatible label stocks, unpigmented closures and mono-material, metal-free PP trigger sprays -- together setting the tone for the market to follow.