Country: South Korea

Category: Health and Personal Care

Stick packaging has become a trusted format across skincare, makeup, fragrance, and body care, valued for its portability, convenience, and hygienic application. Yet despite its popularity, conventional stick packaging continues to face critical challenges in consumer satisfaction and environmental responsibility.

1. Sustainability – Most sticks rely on multi-material structures such as aluminum and ABS. While durable and premium in appearance, they are nearly impossible to recycle, with many ending up in landfills. Rising consumer awareness and regulatory pressure demand a shift toward recyclable, eco-friendly solutions.
2. Product preservation – Traditional sticks expose the formula surface after every use, accelerating drying, oxidation, and contamination. For consumers who value freshness and safety, this remains a major drawback.
3. Product waste – Conventional “dish structures” trap over 15% of the product, leaving it unusable and frustrating consumers who feel deprived of their full purchase value.

Our next-generation stick packaging was created to resolve these challenges and set a new benchmark for clean beauty.

1. By replacing multi-material structures with 100% PCR mono-material PP, we achieved a truly recyclable, eco-friendly container without compromising performance or aesthetics.
2. Through an advanced sealing system, the formula remains protected from external contamination and oxidation. The design also allows precise single-dose dispensing without direct contact, ensuring long-lasting freshness even after opening.
3. With an innovative grinding and elevating mechanism, the formula surface is gently shaved to deliver the exact amount needed, while the elevating system ensures that every last portion of the product is dispensed — eliminating residue waste entirely.

In summary, this solution redefines stick packaging by combining sustainability, hygiene, and zero-waste functionality. It delivers on the core values of clean beauty while elevating the consumer experience, proving that eco-responsibility and luxury can coexist seamlessly.