Worldstar Winners 2020 - Point of Sale category

Company: 
Thai Containers Group Co.,Ltd. (Head Office)
Country: 
Thailand

1. Strongly attracted to customer: With all gold metalized POP contrasted with red logo and graphic. 2. Theme: Decorated with lively carousel in amusement park to remind the Moment of Happiness theme for celebrating year of 2019.
3. 360° Display: Can place many products in 4 ways with strong corrugated structure.
Point of purchase must be eye catching not only for sales but communicate with Brand’s message “Moment of Happiness for celebrating year of 2019”  to give Cheerful and Prosperous wishes that relates to their products for purchaser and attracted them to make a purchased decision.

 

Company: 
DS Smith Packaging Deutschland Stiftung & Co. KG
Country: 
Germany

The display is an impact-strong secondary placement in the shape of stacked suitcases for the launch of the new “Food Travel”-Instant Cups from Maggi. The unusual creation in the brand's colourful design generates maximum attention on the sales floor and incites every shopper to go on a culinary world tour.
Produced in high-quality offset-printing it delivers an overall brand image. The creative presentation of the products encourages impulse purchases. The pre-stocked display saves retailers valuable stocking time: Simply pull off the hood, put up the poster and the sale can go ahead. Added value for retailers, consumers and the brand.

 

Company: 
DS Smith Packaging Deutschland Stiftung & Co. KG
Country: 
Germany

The Event Car convinces as an extraordinary promotional display that catches the eye of the shopper in food retailing. It is a unique construction in the form of a car, which on the one hand scores with a high recognition value and on the other convinces with its individual design.

The innovative placement is made of corrugated cardboard and is therefore sustainable and completely recyclable. The different parts can be assembled at the P.O.S. by one person in a short time. A unique placement for young and old that invites direct interaction and promotes awareness and loyalty to the brand.

 

Company: 
Smurfit Kappa
Country: 
United Kingdom

The EasyRep is a new design POS standard like FEFCO is for packaging. Inspired by Pop Up Kirigami this unique design has all of the advantages of a Pop-Up (Flatpack) display with the durability & cost of a Pre-filled display. EasyRep also sets a new standard in sustainability(POPAI WINNER 2018).

EasyRep delivered 24% less m2 of corrugated, 21% less weight. Component reduction from 14 to 5 simplifying logistics, co-packing & recycling. Costs in both £s and CO2 are greatly reduced. Assembly & filling time is four times faster.delivered Customer £200K End to End saving in 2018 alone.

 

Company: 
Rondo Ganahl AG
Country: 
Austria

The special feature lies in the modular system. You can place a wide variety of tray variants on the same base system. The recesses on the back are arranged so that any tray size can be fixed with at least 2 flaps.

Company: 
Glomma Papp AS
Country: 
Norway

To ship Teflon coated frying pans in a way that protects the surfaces from damage during transport is a challenge. This solution for Tefal is a 1/3 pallet display packaging, and with inlays that divide and lock every single frying pan. The display packaging, containing 10 pans.

Company: 
Panther Packaging GmbH & Co. KG
Country: 
Germany

This self-promoting display links Lavazza coffee with the country the coffee originates from. The artwork shows the famous Rio-de-Janeiro. The display fits perfectly in the communication  strategy. The eye-catcher of 2 meters in height impresses consumers at every POS. Although very large, the display is easily erected by one person.
The extra benefit of this promotion is the competition to win a trip to Brazil and to get the feeling to relish Lavazza at Copacabana. The topper shows a typical cup of Lavazza, his headway guarantees attention of every customer.  Made environmentally friendly from corrugated board and easily to recycle.

 

Company: 
Rpp All Co.,Ltd.
Country: 
Thailand

The design links to the product and brand awareness. Bear is used as a presenter, to show honey harvesting in a bee farm. Designing the shelf focuses on its function which is foldable, therefore easily transportable. It is convenient because it can be set up and folded.  It is light and suitable for transportation.

Company: 
Rondo Ganahl AG
Country: 
Austria

The particularness of this display is, that only 3 parts of corrugated paper are needed, which are assembled with stacked trays to get a ready eyecatching result. These trays are existing shelf ready packaging.